Next.js Conf is an annual web development conference hosted by Vercel in San Francisco. The event is streamed live on nextjs.org, and users can register online for the in-person or online event in the weeks leading up to it.

I worked with two other engineers at Vercel to build the 2023 Next.js Conf registration site and improve the existing platform.

My role primarily involved building the registration site interface as well as the ticket customization and sharing features. I then migrated the existing Conf platform from the Next.js Pages Router to App Router, implemented a new design, and improved its accessibility for screen reader and keyboard users.

Geist is an open-source typeface family developed by Vercel and Basement.

I built the landing page for its launch, which allows users to test out and download the Sans and Mono typefaces. The page features a glyph inspector and an interactive playground for testing the fonts with custom text.

I also help maintain the Geist GitHub repo.

I designed and engineered the Marketing Sites solutions page, with the goal of conveying how enterprise marketers can improve their collaboration workflow and site performance by adopting Vercel as part of their toolset.

Crafted with a mix of existing design system components and new elements, I designed a custom animated hero, a book callout component, and responsive illustrations. I collaborated with Alina Weinstein to plan the page content and get feedback on the design through the eyes of a marketer herself.

To iterate quickly, I began engineering the page while the design was still a work in progress—this allowed us to test the look and feel early on, while ensuring a quick turnaround.

I engineered Vercel's Infrastructure marketing page.

My work involved introducing new Contentful-integrated section components, which can be reused within other modular marketing pages. Most notably, this included a flexible code block component, which allows content authors to publish multiple code snippets in one component, grouped by tabs. I also introduced reusable responsive illustrations made from HTML elements.

I've been heavily involved with vercel.com's Contact Sales flow since joining the company.

My work has included shipping various A/B experiments for the Contact pages as well as implementing new designs, with the goal of optimizing the Contact Sales funnel.

I designed and built a dynamic version of the sales form, which updates to reveal additional fields as needed, given the user's email. I also worked with the Marketing team to flag known spam patterns and handle form submissions accordingly.

For the 2022 internal hackathon at Vercel, I worked with my friend Baruch to build a game for the 404 page on vercel.com. Upon hitting a 404 route and pressing Space, the game begins.

While Baruch worked on the gameplay, I designed and built the game UI and social sharing feature. When the game ends, the user can share their score: a custom shareable URL is generated, with their score visible on a dynamic OpenGraph image, built using @vercel/og.

Of course, we didn't want users to share links to random 404 routes on the site—so we added a page for the game to live on, to use for the share link.

Vercel's Resource Center provides a home for enterprise-focused content, with articles, videos, and downloadable guides related to web solutions and Vercel products. This project also served as an internal proof of concept for the Next.js App Router, around the time of Next.js 13's public release.

Entirely integrated with Contentful, authors can organize related content into collections, and publish curations tailored to the needs of specific customers.

I worked with another engineer to build the Resource Center: my role included engineering the front end interface as well designing the download page and interactions.